中国共享企业丢失30万把雨伞 [英国媒体]

-------------译者：wolface-审核者：龙腾翻译总管------------



In China the sharing economy seems to have met its match after a startup that rented umbrellas in 30-minute blocks lost nearly all of its stock in just three months.

在中国，共享经济似乎遇到了对手。仅仅几个月时间内， 所投放的“30分钟阶段性收费”共享雨伞，基本上都丢光了。

The company Sharing E Umbrella required a deposit of ￡2.20 per umbrella and charged about 6p for every half an hour of use deducted from a minimum top-up of ￡1. Each GPS-enabled umbrella cost the company about ￡6.85.

在使用名为“共享E伞”雨伞共享公司所投放的雨伞时，使用者需要先支付2.20英镑（约合人民币20元）的押金，每隔半小时，需另外支付6便士（约合人民币5元）。每把安装有GPS的雨伞，大约成本为6.85英镑（约合人民币60元）。

In theory users would scan a code with their smartphone and receive a code to unlock a combination lock built into the handle. There was no penalty for an unreturned brolly a factor that could explain the high incidence of missing umbrellas.

理论上，使用者需要用智能手机扫一下二维码，然后获得密码来打开雨伞手把上的密码锁。哪怕不归还雨伞，人们也不会受到罚款，这恐怕就是雨伞如此高丢失率的一个因素吧。

-------------译者：wolface-审核者：龙腾翻译总管------------

Despite Sharing E Umbrella’s initial setback the company’s founder still plans to roll out 30 million umbrellas across China by the end of the year according to local media.

据当地媒体报告，尽管遇到了挫折，这家公司的创始人仍然计划在年底前在中国另外投放3000万具共享雨伞。

“We were all baffled by the model of dockless bike sharing; it made users think anything on the street can be shared now” said founder Zhao Shuping according to The Paper a state media website. “But umbrellas and bicycles are not the same: a bike you can park anywhere but an umbrella needs a stand.”

据公司创始人——赵书平，在官方媒体网站“澎湃新闻”上表示“最开始，我们都被共享单车的模式迷惑了，认为满大街才是共享。“可是，雨伞跟自行车不一样，自行车它可以立在那个地方，但雨伞没有护栏挂、没有一个支点，是没办法单独站在那里的


-------------译者：wolface-审核者：龙腾翻译总管------------

Hareton
That's just your sad perspective. Think about how much cooperation and sharing it takes for most things to happen every day and despite the commodification of virtually everything.

那只是你的悲观看法而已。想想，每天我们的生活中都在上演着合作与共享，占据了生活的很大部分，而且几乎所有方面都实际商业化了。

ToffeeDan1
It'll never take off.. just ask Dick Van Dyke

它们自己可没长腿，问问迪克·范·戴克（博物馆奇妙夜男主角）就知道了。

HorstMohammed
The rent bikes are everywhere in China now they've completely taken over the streets and the vast majority of users are locals. It's convenient that you don't have to worry about your bike getting stolen and the costs are minuscule. It's also a great way to encourage people to ride bikes rather than using cars or scooters for short rides so it helps bring down emissions. As always with startups many of the companies now competing in this market will probably go belly up but the fundamental idea is absolutely sound.

现在，共享单车已经遍布中国每个角落，并完全占领了大街小巷。其中，大多数使用者是当地人。自从有了共享单车，人们无需担心自己车子被偷，而且使用成本也很低。它极大地鼓励人们在短途中使用自行车，以代替汽车和摩托，从而降低尾气排放。与其它行业一样，在创业刚开始时，大量企业会在共享单车市场上竞争，并可能出现倒闭，但是这个基本理念绝对是合理有效的。

-------------译者：wolface-审核者：龙腾翻译总管------------

linense
Jollocks

胡说

Wifeandthreekids
No.

不需要

FrogStar
No...?!

不需要？

Brolly - Jolly !!

看看这伞——多赞！！

Wifeandthreekids
“But umbrellas and bicycles are not the same: a bike you can park anywhere but an umbrella needs a stand.”

“可是，雨伞跟自行车不一样，自行车它可以立在那个地方，但雨伞没有护栏挂、没有一个支点，是没办法单独站在那里的”。

Why do umbrellas need a stand?

为啥需要整个归还架呢？

I've always owned an umbrella but wouldn't know where to buy an umbrella stand from.

我有雨伞啊，可我不知道哪里能买到雨伞架。

FrogStar
Wrong website ...

错误的网站......

-------------译者：依旧挚爱-审核者：龙腾翻译总管------------

Judas Peckerwood
Is the headline mocking how Chinese people pronounce words... Unfortunately I'm going to have to go with "yes". What percentage of my "one-off contribution" would be supporting that kind of juvenile douchebaggery Graun?

这标题是在模仿中国人怎么发音吗？...不幸的是我应该会说是的。我的“一次性贡献”有多大几率被用来产生这些年轻的傻X？

dainironfoot
And i think this is why the company plans to roll out 30 million more umbrellas across the country.
Again pretty smart

所以我认为这就是为什么这家公司计划在全国再次推出3000万把雨伞。
这很聪明。

Neil McLean
The only truly successful model for this business is Tinder. Find a partner use it for a while and then get another when boredom sets in with the original going back on the market.

这种事情的唯一一个真正成功的例子是“Tinder”（美国的一款约*软件），找一个伴侣，使用一段时间，觉得无聊了就还给市场，然后再借个新的......

-------------译者：依旧挚爱-审核者：龙腾翻译总管------------

HarveyPell
I prefer to look on the sunny side of things

我更喜欢看事物阳光的一面。

BobHosk
I do agree that the whole rental thing has gone too far but can also see the use of shared umbrellas. You don't necessarily want to carry a brolly with you all day just in case it rains. Sometimes just being able pick one up and use it for a while would be very useful.

我同意这整个共享经济之类的东西已经走得太快了点，但是我也能看到共享雨伞的巨大市场。你当然不想仅仅为了预防下雨就一整天的带着一把雨伞。有时候如果能随便拿起一把使用将是非常方便的。

AlanAudio
The Guardian has an international readership and it's usually impossible to know the nationality of anybody making comments. If anybody outside of the UK is puzzled about the headline 'brolly' is a British slang word for umbrella and there is a common British saying' Jolly bad show' which is sometimes used to describe not playing fair. The headline is meant to be an inoffensive play on words concerning umbrellas going missing.

卫报有很多国际读者，平时我们是不可能了解这些评论者的国籍的。如果英国外的读者为标题中的brolly感到困惑的话，brolly是一个英国的口头语，也就是umbrella（雨伞）。有一句英国的俗语叫“jolly  bad show”优势被用来形容不公平。文章标题的意思是用一种比较不那么进攻性的用语来说雨伞丢失这件事。

-------------译者：杨贤兵-审核者：龙腾翻译总管------------

RedwoodForests
Tech investors will flush money into any dumb idea. The guys who come up with the ideas don't care if the idea loses money only that they can get as much cash out as possible before the idea fails.

科技投资者会将资金投入到任何愚蠢的想法中。提出这些想法的人并不在乎这个想法是否会赔钱，只要在这个想法被证明已经失败之前，他们能得到尽可能多的金钱就可以了。

dainironfoot
In fact each umbrella cost 9.9 rmb and the company requires a 19.9 rmb deposit which means the company have made a fortune.
Pretty smart move.

事实上，每把伞的价格是9.9元，公司需要19.9元人民币的定金，这意味着这家公司已经赚了一大笔钱。
相当聪明的举动。

Uncle_Paulie
Good. Why not just sell umbrellas? This obsession with renting things and dominating the market (and killing off small businesses) need to stop. I hope they lose every penny. This model works with cars because cars are very expensive for the occasional user. For bikes it's pretty much just the tourist market as any regular user will buy one. I'm all for new business but so many of these start up ideas are complete shite.

好的。为什么不卖雨伞呢？这种对租赁事物和支配整个市场（以及扼杀小企业）的痴迷需要被停止。我希望他们一无所有。这种模式适用于汽车，因为对于不经常使用汽车的用户来说，买一辆汽车花费太高。而对于自行车来说，它几乎只是个旅游市场而已，因为任何普通用户都会自己购买一辆，我完全赞成开展新业务，但很多创业点子完全是垃圾。

-------------译者：龙腾翻译总管-审核者：龙腾翻译总管------------

willowtheblue
Racist Guardian?

种族主义的卫报?

-------------译者：五味子.-审核者：龙腾翻译总管------------

subspace
Is the headline mocking how Chinese people pronounce words...

这标题是在讽刺中国人的发音吗....

MistressG
Clearly in this line of business it never rains but it pours...

显然在这一门生意中不雨则已，雨则倾盆

PadraigSeamusBalling
I think they would have more success with the robot wife below.

我想如果他们共享机器人妻子的话会更成功.

harveybrown
Bolly shurely?

保管好雨伞?

EU_Fanatic
People are naturally untrustworthy. If they can get away with something they will do it.

人天生就不值得信任.如果他们能顺走什么东西那他们是不会放过的.